Retail Dogma

LEARN

RETAIL & ECOMMERCE

TAUGHT BY PROFESSIONAL RETAILERS WITH 10+ YEARS OF EXPERIENCE

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TOOLS

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Actionable, professional knowledge and real-life case studies.

Easy to use online tools that will simplify your planning process.

Ready to use excel templates to price, budget and track financial performance.

FEATURED GUIDES

P&L Management

Learn everything about P&L and how to manage it to improve profitability.

Retail Budgeting 

Learn the step-by-step outline for the retail budgeting process in this free guide.

Open to Buy (OTB)

How much inventory do you need to buy for your store? This free guide explains the process of budgeting.

Inventory Management

Learn everything about inventory management for a retail or ecommerce business.

Merchandising 101

What is merchandising? What are the tasks involved? What are the needed skills for a merchandiser?

Starting

Everything about starting a retail business from scratch.

FEATURED ARTICLES

Growth Strategies

Learn about the different ways to expand a retail or ecommerce business.

Managing Cash Flow

6 actionable tactics to improve cash flow of your business.

Gross Margin

Learn the difference between intake margin & realized margin and why it matters.

Driving Traffic

6 (free) ways to drive traffic to your store.

Consignment 

How a consignment store works?

New Store Series

The steps to take before opening a new store

ECOMMERCE

Online vs. Offline

What’s the difference between running an online retail business and a brick & mortar retail store? A cost comparison.

Brick & Mortar to Online

How to shift your brick & mortar retail business to ecommerce and sell from both channels.

5 Ecommerce Mistakes

5 ecommerce mistakes new merchants fall into

RESOURCES

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Guides
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Case Studies
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Online Tools

ONLINE TOOLS

Interactive & Easy-to-Use

Gross Margin Calculator

Calculate gross margin based on cost & sales price

Retail Price Calculator

Calculate target retail price based on cost & target margin

Retail KPIs Calculator

Calculate ATV, IPC & Conversion

OTB Calculator

Calculate your buying budget by product category

Profitability Projection Tool

Find out if you will make money based on expected revenue & expenses

Cash Projection Tool

Find out if you will have enough cash

Markdown Planning Tool

Set your pricing based on your markdown level & calculate your intake margin

Inventory Metrics

Measure the productivity of your stock and calculate the ROI on your inventory