In this course, students will learn the foundations of economics.

It explains the difference between macroeconomics and microeconomics and the various concepts underlying each one.

Students will learn about how the economy works, why it grows and why it contracts, and the roles of central banks and governments in stabilizing the economy.

The course then explains the concepts of supply and demand and their relationship to price, and how to apply such knowledge on pricing decisions at retail businesses

Consumer Behavior Course Objectives

Upon completing this course, you should be able to:

• Understand how the economy works and how it is managed
• Learn about the different tools & policies used by central banks and governments to stabilize the economy
• Understand the concept of supply & demand
• Calculate price elasticity of demand
• Apply this knowledge on a retail business

Upon completing the course and passing the final assessment, students get a course completion certificate.