Retail Dogma

Markup Calculator

To use this online markup calculator just enter the cost price ($) of the product and the selling price ($) you want to sell at. The result will be the markup percentage.

Calculate Selling Price Using Markup Percentage

To calculate selling price using markup percentage use this calculator and enter the cost price ($) and the target markup (%). The result will be the selling price ($)

Retail Management Courses


Get access to more downloads, in addition to online courses, tools, frameworks, case studies and how-to articles as part of our premium plus memberships.

Online Tools

Interactive & Easy-to-Use

Retail Margin Calculator

Calculate gross margin based on cost & sales price

Markdown Planning Tool

Set your price based on your markdown level & calculate your intake margin

Retail KPIs Calculator

Calculate ATV, IPC & Conversion

Retail Price Calculator

Calculate target retail price based on cost & target margin​

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